Bob Eschino didn’t find the cannabis industry. It found him.
It started when he saw the positive impact cannabis provided for his grandmother, who wasn’t finding that pharmaceuticals cured her pain as she neared the end of her life. Bob’s brother had a cookie company and grew on the side — meaning he had access to trim. So, he started infusing cookies for their grandmother, and the benefits were immediate.
“I saw how it helped her pain and helped her sleep and helped her appetite,” he says. “It helped her attitude. I watched it work for someone I loved and, you know, once you see that you can’t go back. You can’t put the genie back in the bottle.”
Today, as the president and founder of Medically Correct, a company he launched with food expert and serial entrepreneur Rick Scarpello, he’s the No.1 cannabis-infused edibles producer in Colorado. But he didn’t grow his business (pun intended) to this stage overnight.
In this episode of “Good Dudes Grow,” Gary and Bob talk about Bob’s connection to the plant, as well as the challenges facing the cannabis and CBD industries today.
What You’ll Learn:
- Why Bob believes cannabis and CBD can solve for three of the main threats to people’s well-being in the U.S. today: alcohol addiction, cigarettes, and opioids
- The types of edibles he’s become known for (it helps that his partner is a classically trained pastry chef)
- What’s next for the industry
- And much more!
“Power is derived from the people. And if the people across this country want legalized cannabis, how long can you stand in the way?”
— Bob Eschino
Connect With Bob:
How to Get Involved:
Gary Roberts is the founder and CEO of Pure Body Zen, a company based on creating and selling high-quality CBD products that heal mind and body alike. Gary considers hemp-based medicine a calling, and his organization, along with the world-class team that runs it, reflects his passion.
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